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Digital search advertising spending growth in the United States from 2018 to 2023
Digital Market Outlook: search advertising revenue change in the U.S. 2018-2023
The graph presents the digital search advertising spending growth in the United States from 2018 to 2023. The search ad revenue in the U.S. grew by 6.9 percent in 2018 compared to the previous year. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Digital search advertising spending growth in the United States from 2018 to 2023
Year-on-year growth
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Sources

Release date

November 2018

Region

United States

Survey time period

2018

Supplementary notes

* Estimate.
Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values.
Further information on methodology can be found here.

Digital Market Outlook: search advertising revenue change in the U.S. 2018-2023
The graph presents the digital search advertising spending growth in the United States from 2018 to 2023. The search ad revenue in the U.S. grew by 6.9 percent in 2018 compared to the previous year. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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