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Online activities pre-holiday in the UK in 2015

Published by Statista Research Department, Jun 3, 2015
This statistic shows the online activities before going on holiday among tourists in the United Kingdom (UK) in 2015, by technology affinity. 45 percent of the so-called digital savvy influencers plan or research where to go on holiday online, while only 22 percent of technophobes do so.

Online activities before going on holiday among tourists in the United Kingdom (UK) in 2015, by technology affinity

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Release date

June 2015

Region

United Kingdom

Survey time period

2015

Number of respondents

1,000 respondents

Special properties

UK adults

Method of interview

Online survey

Supplementary notes

Survey focused on respondents' most recent main holiday overseas (five nights or longer).

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