Products and services researched via search engine on PCs or tablets in the UK 2014

This statistic displays the findings of a survey on the types of products and services researched online before purchase via search engines by computer and tablet owners in the United Kingdom (UK) as of November 2014. When asked which product or services they sought online using search engines, 57 percent of computer or tablet owners reported researching information on travel-related products and services before purchase.

Which products or services do you research using online search engines on your computer or tablet during the purchase process?

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Release date

December 2014


United Kingdom

Survey time period

November 2014

Number of respondents

500 respondents

Special properties

used device to search for information using search engines for any purchase during the last 6 months

Method of interview

Online panel

Supplementary notes

* Original survey question: "For which products or services did you use a computer/tablet to search for information using search engines during the purchase process? Starting from the time you first realized you needed a product or service to the period after you purchasedit. Select all that apply."

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Statistics on "Online search usage"

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