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U.S. yogurt volume sales 2014-2018

This statistic shows the yogurt volume sales in the United States from 2014 to 2018. In 2016, U.S. yogurt volume sales amounted to approximately 3.37 billion pints.

Yogurt

Yogurt is produced by fermenting milk with bacteria (yogurt cultures). There are many varieties of this dairy product and people from all over the world eat yogurt in different ways. Flavored yogurt, for instance, is one of Poland’s favorite snacks. Plain yogurt, on the other hand, is consumed as part of a warm meal in Turkey. In the United States, many people eat yogurt with fruit for breakfast, and frozen yogurt for dessert.

During the past five years, more than three billion pints of yogurt were sold annually across the U.S. Between 2014 and 2015, supermarkets nationwide generated roughly 5.21 billion U.S. dollars in yogurt sales. A pint of yogurt cost around 2.22 U.S. dollars. Moreover, low fat yogurt accounted for nearly half of the country’s yogurt retail volume sales during this period.

U.S. consumers had demonstrated a growing preference for Greek yogurt. In 2013, sales of Greek yogurt amounted to approximately 2.6 billion U.S. dollars, up from merely 391 million U.S. dollars in 2010. Chobani and Danone were the leading Greek yogurt manufacturers during this period. During the first quarter of 2014, Chobani spent more than 30 million U.S. dollars on television advertisements. Danone, on the other hand, paid nearly 15 million U.S. dollars for its Oikos TV ads.

Yogurt volume sales in the United States from 2014 to 2018 (in billion pints)*

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Sources

Release date

August 2019

Region

United States

Survey time period

2014 to 2018

Supplementary notes

* MULO+ C - retail channel includes: Grocery, C-Store, Drug, Walmart, Club (Sam’s, BJ’s), Dollar (Dollar General, Family Dollar, Fred’s), Mass Merchandiser (Target, Kmart, Shopko), and Military (DeCA) commissaries.
** Year-to-date for the 26 week period ending July 25, 2017.
***2018 year to date through Q1.

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Statistics on "Yogurt in the U.S."

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