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Leading global mobile voice search usage reasons 2015

Main reasons for global mobile users to access voice search as of September 2015

Leading global mobile voice search usage reasons 2015

This statistic gives information on the main reasons for global mobile users to access voice search as of September 2015. During the survey period, it was found that 38 percent of respondents used mobile voice search because they think it was more fun than other search methods.

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	Share of respondents
It is quicker than going on a website or using an app.	43%
I can use it while driving or at other times when I can't interact with my handset.	42%
It is more fun than other search methods.	38%
It is easier than going to a website or using an app	38%
It is a more accurate way of searching.	28%
I don't like typing on my mobile phone.	21%
Other	1%

	Share of respondents
It is quicker than going on a website or using an app.	43%
I can use it while driving or at other times when I can't interact with my handset.	42%
It is more fun than other search methods.	38%
It is easier than going to a website or using an app	38%
It is a more accurate way of searching.	28%
I don't like typing on my mobile phone.	21%
Other	1%

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This statistic gives information on the main reasons for global mobile users to access voice search as of September 2015. During the survey period, it was found that 38 percent of respondents used mobile voice search because they think it was more fun than other search methods.

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Show sources information; Show publisher information
Release date: September 2015

Region: Worldwide
Survey time period: September 2015
Number of respondents: 1,800 respondents
Age group: 16-34 years
Special properties: mobile internet users
Method of interview: Online survey
Supplementary notes: Original question: "What are your main resaons for using voice search on your mobile?"
Survey was conducted in Brazil, India, Italy, Malaysia, UK and USA

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