Need for hires by roles in marketing according to European marketers 2014 to 2016

This chart shows in which marketing roles marketing professionals in France, the UK, and Germany saw a need to hire more talent in the next 12 months in 2014 to 2016. The chart shows that in 2014, 25 percent of marketing professionals thought that more mobile marketers would be needed in their company in the next 12 months. In 2015, this number had gone up to 26 percent.

Where does your company need to hire more marketing talent in the next 12 months?

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Source

Release date

October 2016

Region

France, Germany, United Kingdom

Survey time period

July 20 to August 2, 2016

Number of respondents

1,301*

Special properties

marketers

Method of interview

Online survey

Supplementary notes

* N (France) = 400, n (Germany) = 451, n (UK) = 450.

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Statistics on "E-mail marketing in the United Kingdom (UK)"

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