The graph shows the percentage of young consumers in Canada who agree that selected promotional activities have influenced them to make a purchase as of April 2014. During the survey period it was found that 47 percent of responding young Canadians purchased products or services after being exposed to TV ads. The same was true for 29 percent of respondents who saw online advertising.
Percentage of young consumers in Canada who agree that selected promotional activities influenced their purchase decision as of April 2014
The original question: "I have made a product/service purchase after being exposed to the following type of promotional activities". The source does not provide information as to the missing percentage points.
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yconic. (May 12, 2014). Percentage of young consumers in Canada who agree that selected promotional activities influenced their purchase decision as of April 2014 [Graph]. In Statista. Retrieved July 15, 2020, from https://www.statista.com/statistics/469233/marketing-influence-purchase-decision-young-canada/
yconic. "Percentage of young consumers in Canada who agree that selected promotional activities influenced their purchase decision as of April 2014." Chart. May 12, 2014. Statista. Accessed July 15, 2020. https://www.statista.com/statistics/469233/marketing-influence-purchase-decision-young-canada/
yconic. (2014). Percentage of young consumers in Canada who agree that selected promotional activities influenced their purchase decision as of April 2014. Statista. Statista Inc.. Accessed: July 15, 2020. https://www.statista.com/statistics/469233/marketing-influence-purchase-decision-young-canada/
yconic. "Percentage of Young Consumers in Canada Who Agree That Selected Promotional Activities Influenced Their Purchase Decision as of April 2014." Statista, Statista Inc., 12 May 2014, https://www.statista.com/statistics/469233/marketing-influence-purchase-decision-young-canada/
yconic, Percentage of young consumers in Canada who agree that selected promotional activities influenced their purchase decision as of April 2014 Statista, https://www.statista.com/statistics/469233/marketing-influence-purchase-decision-young-canada/ (last visited July 15, 2020)
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