According to a February 2021 survey, 78 percent of adult women in the United States used at least one social media site. The share of adult men who used social networking sites was 66 percent. The United States remains one of the biggest markets worldwide by internet and social media use.
Percentage of adults in the United States who use social networks as of February 2021, by gender
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Pew Research Center. (June 12, 2019). Percentage of adults in the United States who use social networks as of February 2021, by gender [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed
Pew Research Center. "Percentage of adults in the United States who use social networks as of February 2021, by gender." Chart. June 12, 2019. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed
Pew Research Center. (2019). Percentage of adults in the United States who use social networks as of February 2021, by gender. Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed
Pew Research Center. "Percentage of Adults in The United States Who Use Social Networks as of February 2021, by Gender." Statista, Statista Inc., 12 Jun 2019, https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed
Pew Research Center, Percentage of adults in the United States who use social networks as of February 2021, by gender Statista, https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed (last visited February 18, 2025)
Percentage of adults in the United States who use social networks as of February 2021, by gender [Graph], Pew Research Center, June 12, 2019. [Online]. Available: https://www.statista.com/statistics/471345/us-adults-who-use-social-networks-gender/?__sso_cookie_checker=failed