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Programmatic mobile video ad spend growth in the U.S. 2014-2016

Change in programmatic mobile video advertising spending in the United States from 2014 to 2016

Programmatic mobile video ad spend growth in the U.S. 2014-2016 The graph shows the year-on-year change in programmatic digital video advertising spending in the United States in 2014 as well as a forecast thereof until 2017. The source projected that the spending would grow 112.9 percent in 2016.
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Change in programmatic mobile video advertising spending in the United States from 2014 to 2016

Year-on-year growth rate
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Year-on-year growth rate
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Description

Source

More information

The graph shows the year-on-year change in programmatic digital video advertising spending in the United States in 2014 as well as a forecast thereof until 2017. The source projected that the spending would grow 112.9 percent in 2016.
Show more
Release date
October 2015
Region
United States
Survey time period
2013 and 2014
Special properties
transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes advertising on tablets; includes pre-, mid-, and post-roll in a video player environment
Supplementary notes
* Forecast.
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