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Trust in advertising in Canada 2020, by medium

The statistic presents information on the perception of trustworthiness of advertising according to consumers in Canada as of January 2015, broken down by medium. It was found that 53 percent of responding Canadian consumers believed that advertising they saw in newspapers was somewhat trustworthy, with 30 percent or respondents thinking it could not be trusted at all.

Trust in advertising in Canada as of October 2020, by medium

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Release date

October 2020



Survey time period

as of October 2020

Age group

18 years and older

Supplementary notes

Original question. "In which of the following media are you most likely to find advertising that you trust?"
The source does not provide information on survey methodology. The date provided is the publication date.

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Statistics on "Digital advertising in Canada"

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