Percentage of mothers who frequently notice advertising in selected media in Canada in 2014, by age group
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Statistics on Advertising consumption and perception in the U.S.
Overview
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- Premium Statistic Ad spend vs. media time gap in the U.S. 2022
- Premium Statistic Attitudes towards online advertising in the U.S. 2022
- Premium Statistic Trust in advertising in the U.S. 2021, by medium
- Premium Statistic Share of people who trust ads from selected industries in the U.S. 2021
- Premium Statistic U.S. online shopper brand trust reasons 2021
- Premium Statistic Reasons for loss of consumer trust in brands in the U.S. 2021
Advertising perception
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- Premium Statistic Media where consumers recall ads in the U.S. 2021
- Premium Statistic Most influential ad types according to consumers in the U.S. 2021
- Premium Statistic Brand message types that appeal to consumers in the U.S. 2021
- Premium Statistic Top industries where brands should be fun according to U.S. consumers 2022
Advertising consumption
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- Premium Statistic TV ads perception and attitudes among U.S. adults 2021
- Premium Statistic Popularity of ad-supported streaming content in the U.S. 2021
- Premium Statistic Preferred video streaming ad types in the U.S. 2021
- Premium Statistic Factors that make viewers pay more attention to ads during a streamed show U.S. 2021
- Premium Statistic Podcast listeners' ad receptivity in the U.S. 2021
- Premium Statistic Preferred podcast ad types in the U.S. 2021
Targeted advertising
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- Premium Statistic Top targeted advertising benefits according to consumers in the U.S. 2021
- Premium Statistic Share of adults who find linear TV ads to be targeting them in the U.S. 2021
- Premium Statistic Share of TV viewers feeling positive about having ads aimed at them in the U.S. 2021
- Premium Statistic Share of adults bothered by irrelevant ads in the U.S. 2021
- Premium Statistic Ways to make targeted advertising more acceptable for consumers in the U.S. 2021
Advertising in news
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- Premium Statistic Impact of adjacency to news content on ad perception in the U.S. 2021
- Premium Statistic Impact of adjacency to news on ad perception in the U.S. 2021, by news genre
- Premium Statistic Necessity to vet digital news properties before advertising in the U.S. 2021
- Premium Statistic Share of adults seeing change in brand trust due to news advertising in the U.S. 2020
- Premium Statistic Consumer brand actions influenced by advertising in news in the U.S. 2020
Advertising in mobile apps
4
- Premium Statistic Major mobile app ads preferred by adults in the U.S. 2021
- Premium Statistic Mobile app types where adults notice relevant ads in the U.S. 2021
- Premium Statistic Leading reactions of adults to relevant ads in mobile apps in the U.S. 2021, by age
- Premium Statistic Leading actions of adults to relevant ads in mobile apps in the U.S. 2021, by gender
Perception of social issues
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- Premium Statistic Buying brands that reflect personal values worldwide 2021, by country
- Premium Statistic Top social issues consumers want more brands to support in the U.S. 2022
- Premium Statistic Consumers noticing inclusive ads at time of purchase consideration 2021, by age
- Premium Statistic Influence of sustainability on consumer brand choice in the U.S. 2021, by age
- Premium Statistic Influence of sustainability on consumer brand choice in the U.S. 2021, by gender
- Premium Statistic Sustainability influence on brand choice in the U.S. 2021, by ethnicity and race
- Premium Statistic Consumers believing it's important for brands to take a stand on abortion U.S. 2022
- Premium Statistic Consumers supporting brands backing or opposing abortion rights U.S. 2022
Perception of diversity
3
LGBTQ+ advertising perception
4
- Premium Statistic Ways brands should support Pride Month according to consumers worldwide 2022
- Premium Statistic Top brands showing authentic support for Pride Month according to U.S. consumers 2022
- Premium Statistic Public opinion on Pride Month marketing activities of companies in the U.S. 2022
- Premium Statistic Sources of brand discovery for LGBT+ consumers in the U.S. Q1 2021
Further related statistics
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- Moms who changed their purchase criteria after becoming a parent in Canada 2015
- Ad recall among Millennials in the U.S. in 2013, by medium
- Resources used for parenting information among moms in the United Kingdom (UK) 2014
- Ad exposure of Millennial moms in the United Kingdom (UK) 2014, by medium
- Purchase criteria among Millennial moms in Canada 2015
- Millennial moms: Exchange of product or service information with others 2013
- Italy: Millennials' opinion on the influence of advertising 2016, by source
- Digital ads influence on Millennials' purchase decision in the U.S. 2016
- Luxury shoppers in the U.S. - ad recall 2015
- Mobile video ad recall in the U.S. Q1 2015, by device
- Preference for type of concert among millennials in Singapore 2021
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Statistics
- Moms who changed their purchase criteria after becoming a parent in Canada 2015
- Ad recall among Millennials in the U.S. in 2013, by medium
- Resources used for parenting information among moms in the United Kingdom (UK) 2014
- Ad exposure of Millennial moms in the United Kingdom (UK) 2014, by medium
- Purchase criteria among Millennial moms in Canada 2015
- Millennial moms: Exchange of product or service information with others 2013
- Italy: Millennials' opinion on the influence of advertising 2016, by source
- Digital ads influence on Millennials' purchase decision in the U.S. 2016
- Luxury shoppers in the U.S. - ad recall 2015
- Mobile video ad recall in the U.S. Q1 2015, by device
- Preference for type of concert among millennials in Singapore 2021