Ontario consumer opinion on cancelling flyer distribution 2014

The statistic presents information on the attitude towards store cancelling promotional flyer distribution according to consumers in Ontario as of June 2014. It was found that half of the responding consumers in the region would be disappointed if stores were to cancel distributing flyers, while eight percent would not feel affected by such a decision.

Attitude towards stores cancelling promotional flyers distribution according to consumers in Ontario as of June 2014

Share of respodents
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Release date

November 2014



Survey time period

June 17 to 27, 2014

Number of respondents

1,814 respondents

Special properties

retail shoppers in Ontario who read a flyer either in print or online in the past month

Supplementary notes

Original question: "hypothetically, what would you say to a store who was considering no longer using flyers?"

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