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U.S. retail snack dollar sales share 2015, by type

Retail snack dollar sales share in the United States in 2015, by type*

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Release date

September 2015


United States

Survey time period

52 weeks ending June 27, 2015

Supplementary notes

* Retail sales tracked by Nielsen Perishables Group for the 52 weeks ending June 27, 2015.
Salty snacks: includes chips, crackers, pretzels, popcorn and nuts.
Fruit/vegetables: includes both prepared and whole commodities that can be eaten without preparation.
Indulgent: includes ice cream, cookies, mini desserts (like mini cupcakes and pies) and commercial snack cakes like Hostess.
Refrigerated snacks: includes cheese and yogurt/dairy.
Confections: includes candy, chocolate and gums.
Bars: includes cereal, granola and health bars.
Other: includes frozen appetizers, and accompaniments such as deli dips.

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