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Leading forms of spam considered as offensive according to consumers in Canada as of August 2015

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Forms of spam considered the most offensive according to Canadians 2015 The statistic presents information on the leading forms of spam considered as offensive according to consumers in Canada as of August 2015. The survey results show that the majority of responding Canadian consumers believed unsolicited calls were the most offensive form of spam, followed by 49.1 percent who thought the same about e-mail spam.
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Share of respondents
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Share of respondents
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Description Source More information
The statistic presents information on the leading forms of spam considered as offensive according to consumers in Canada as of August 2015. The survey results show that the majority of responding Canadian consumers believed unsolicited calls were the most offensive form of spam, followed by 49.1 percent who thought the same about e-mail spam.
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Release date
October 2015
Region
Canada
Survey time period
August 24 to 29, 2015
Number of respondents
1,000 respondents
Special properties
refers mostly to marketing spam
Method of interview
Online survey
Supplementary notes
CASL - Canada's Anti Spam Legislation introduced in July 2014.
Original question: "What are the three forms of spam that you find the most offensive?"

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Dr. Antonella Mei-Pochtler
Senior Vice President, Boston Consulting Group

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