Alcohol brand advertising spend by channel in the United Kingdom (UK) 2015

This statistic displays the share of spending on alcohol brand advertisement by channel in the United Kingdom (UK) as of 2015. Outdoor and TV advertising are the most popular advertising channels in the UK. In 2015, approximately 65.1 percent of Carling's brand advertising was through outdoor advertising.

Share of alcohol brands' advertising spend in the United Kingdom (UK) in 2015, by channel

Alcohol brands*TVOutdoorCinemaPressRadio
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Release date

October 2015


United Kingdom

Survey time period


Supplementary notes

* leading ten brands based on advertising spend.

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