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Type of personal information shared with companies 2015

Personal information likely to be shared with companies in exchange for personalized service or rewards worldwide in 2015, by type

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Source

Release date

September 2015

Region

Worldwide

Survey time period

2015

Method of interview

Online survey

Supplementary notes

The source does not provide information on the sample size, only that it was nationally reprsentative. Total sample size for the global survey was 20,168. The date of the study was not provided.
Methodology take from here.

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Statistics on "Marketing personalization in the U.S."

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