Global number of mobile messaging users 2019-2025

Published by L. Ceci, Jul 24, 2023
In 2021, an estimate of 3.09 billion mobile phone users accessed over-the-top messaging apps to communicate. This figure is projected to grow to 3.51 billion users in 2025. At the beginning of 2021, WhatsApp was the most popular mobile messenger app worldwide. The messaging service had accumulated over two billion monthly active users.

Number of mobile phone messaging app users worldwide from 2019 to 2025 (in billions)

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Release date

September 2021

Region

Worldwide

Survey time period

2019 to June 2021

Supplementary notes

2018 data from previous publications.

*Forecast as of July 2021.

According to the source: "Mobile phone users of any age who use an over-the-top (OTT) messaging app via mobile phone (browser or app) at least once per month:[...] excludes anonymous social sharing apps (e.g. Whisper), social networking apps that offer private messaging capabilities as a secondary feature (e.g. Instagram, Twitter), and apps that solely provide OTT voice/video calling."

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Overview

4

Benchmark

8

Usage and reach

7

Mainstream messengers

8

Privacy focus

6

Regional spotlight: Messaging apps in East Asia

8

Video call and conferencing apps

4

Spotlight: Messenger apps for work

8

Further related statistics

20

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Topics

Facebook MessengerSocial mediaMobile app usageWhatsAppMobile social media worldwide
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