Important factors to shoppers in the United Kingdom (UK) 2015, by age

This statistic displays the most important factors to shoppers in the United Kingdom when buying non-grocery products in 2015, by age group. Of respondents aged 18 to 34, 71 percent outline price as an important factor influencing their shopping preferences, while only 26 percent of respondents in the same age group regard quality to be an important factor.

Important factors to shoppers when buying non-grocery products in the United Kingdom (UK) in 2015, by age group

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Sources

Release date

July 2015

Region

United Kingdom

Survey time period

2015

Number of respondents

2,000 respondents

Age group

18 years and older

Special properties

Shoppers (nationally representative)

Supplementary notes

The source does not provide information on the original wording used during the survey.

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