Purchase decision drivers in the United Kingdom (UK) 2015, by age

Drivers influencing shoppers' purchase decisions in the United Kingdom (UK) in 2015, by age group

Purchase decision drivers in the United Kingdom (UK) 2015, by age This statistic displays the drivers influencing shoppers' purchase decisions in the United Kingdom in 2015, by age group. According to the survey 20 percent of 18 to 34 year olds are driven on impulse, while 35.2 percent of shoppers in the same age group claim their purchase decisions are planned and researched.
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Drivers influencing shoppers' purchase decisions in the United Kingdom (UK) in 2015, by age group

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ImpulseBrowse and purchasePlanned/researchedPromotion drivenLuxury spend
18-3420.2%17.1%35.2%17.1%11.1%
35-5415.4%14%43.1%19.5%8.3%
55+13%11%51.6%17.3%8.3%
ImpulseBrowse and purchasePlanned/researchedPromotion drivenLuxury spend
18-3420.2%17.1%35.2%17.1%11.1%
35-5415.4%14%43.1%19.5%8.3%
55+13%11%51.6%17.3%8.3%
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This statistic displays the drivers influencing shoppers' purchase decisions in the United Kingdom in 2015, by age group. According to the survey 20 percent of 18 to 34 year olds are driven on impulse, while 35.2 percent of shoppers in the same age group claim their purchase decisions are planned and researched.
Show more
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