Luxury brand attributes according to consumers in the United Kingdom (UK) 2014

Attributes of luxury brands according to consumers in the United Kingdom (UK) in 2014

Luxury brand attributes according to consumers in the United Kingdom (UK) 2014 This statistic displays a ranking of characteristics which represent luxury brands, according to consumers in the United Kingdom. The survey showed the leading three attributes associated with luxury brands to be 'premium', 'well designed' and 'quality'.
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Attributes of luxury brands according to consumers in the United Kingdom (UK) in 2014

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Share of respondents
Premium98.7%
Well designed94.6%
Quality94.3%
Expensive89.5%
Unique88.9%
Exclusive82%
Authentic70.2%
Interesting62.9%
Innovative57.8%
Ethical43.1%
Accessible20.2%
Share of respondents
Premium98.7%
Well designed94.6%
Quality94.3%
Expensive89.5%
Unique88.9%
Exclusive82%
Authentic70.2%
Interesting62.9%
Innovative57.8%
Ethical43.1%
Accessible20.2%
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This statistic displays a ranking of characteristics which represent luxury brands, according to consumers in the United Kingdom. The survey showed the leading three attributes associated with luxury brands to be 'premium', 'well designed' and 'quality'.
Show more
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