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Consumer attitudes towards digital vouchers in the UK as of March 2015
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Consumer attitudes towards digital vouchers in the UK as of March 2015
Consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015*
by Statista Research Department,
last edited
Sep 1, 2015
This statistic displays the consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015. During the survey period, it was found that 20 percent of UK respondents strongly agreed with the statement that offering digital voucher, offers, or online promotion codes improved a company's brand image.
Consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015*
| Strongly agree (5) | (4) | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| Strongly agree (5) | (4) | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Description
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More information
by Statista Research Department,
last edited
Sep 1, 2015
This statistic displays the consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015. During the survey period, it was found that 20 percent of UK respondents strongly agreed with the statement that offering digital voucher, offers, or online promotion codes improved a company's brand image.
- Show sources information
- Show publisher information
- Release date
- September 2015
- Region
- United Kingdom
- Survey time period
- March 2015
- Number of respondents
- 426 respondents
- Age group
- 18 years and older
- Special properties
- individuals who had used a digital voucher, offer, or online promotion code in the prior three months.
- Method of interview
- Online survey
- Supplementary notes
-
* Original survey question was phrased as follow:
"On a scale of 1 to 5, with 5 being ‘strongly agree’ and 1 being ‘strongly disagree,’ to what extent do you agree with the following statements?"
Showing the answers marked as 'strongly agree' (5 on the scale) and 4 on the scale.
Source
- Show sources information
- Show publisher information
- Release date
- September 2015
More information
- Region
- United Kingdom
- Survey time period
- March 2015
- Number of respondents
- 426 respondents
- Age group
- 18 years and older
- Special properties
- individuals who had used a digital voucher, offer, or online promotion code in the prior three months.
- Method of interview
- Online survey
- Supplementary notes
-
* Original survey question was phrased as follow:
"On a scale of 1 to 5, with 5 being ‘strongly agree’ and 1 being ‘strongly disagree,’ to what extent do you agree with the following statements?"
Showing the answers marked as 'strongly agree' (5 on the scale) and 4 on the scale.
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Statistics on "Coupon and promotional offer usage in the United Kingdom (UK)"
- Promotional usage
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- Share of spending on fast moving consumer goods (FMCGs) on promotion in the United Kingdom (UK) from 2006 to 2016FMCG spending on promotions in the United Kingdom (UK) 2006-2016
- Change in frequency of consumers buying food items on promotion in Great Britain from 2009 to 2017Change in consumers buying food on promotion in Great Britain 2009-2017
- Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017Consumers tracking grocery sales and promotions in Great Britain 2003-2017
- When thinking about your everyday shopping, would you say you are looking out for promotional offers more, less or about the same as a year ago?Promotional offer usage compared to a year ago in the United Kingdom (UK) 2016
- Consumer attitudes towards retail promotions in the United Kingdom (UK) in 2015Consumer views on retail promotions in the United Kingdom (UK) 2015
- Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by categoryFMCG: share of products on price reduction United Kingdom (UK) 2015, by category
- Coupon usage
The most important statistics
- Consumer attitudes towards couponing by retail stores in the United Kingdom (UK) in 2017Attitudes towards retail couponing in the United Kingdom (UK) 2017
- How often, if at all, do you use coupons when you go supermarket shopping?**Coupon use for grocery shopping in the United Kingdom (UK) 2014-2016
- How much do you save in an average month by using coupons or vouchers?’Average monthly amount saved by using coupons in the United Kingdom (UK) 2013-2016
- From which of the following places have you received a coupon in the last year?Places consumers received coupons in the United Kingdom (UK) 2014-2016
- How do you currently keep track of coupons and offers?Consumer's habits for keeping track of coupons and offers in the UK 2016
- What is your preferred way to receive coupons?Preferred ways of receiving coupons among consumers in Great Britain 2016
- Digital and mobile coupons
The most important statistics
- Frequency of consumers downloading promotional vouchers in Great Britain in 2013 and 2017Promotional voucher download frequency in Great Britain 2013-2017
- How would your opinion on a retailer change if they started to deliver digitalized coupons and offers that you could save to your smartphone?*Perceptions on retailers offering digital coupons for smartphones in the UK 2016
- Consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015*Consumer attitudes towards digital vouchers in the UK as of March 2015
- Which of the following describe your attitude toward mobile vouchers?Consumer attitudes to mobile vouchers in the United Kingdom (UK) as of March 2015
- Most popular retail, travel and leisure categories for researching and accessing vouchers and discount codes on mobile devices in Great Britain (GB) in 2015GB: popular retail and travel areas for discount acitivities on mobile devices 2015
- Distribution of individuals who used digital vouchers, offers and online promotions codes when shopping online in the prior three months in the United Kingdom (UK) as of March 2015, by number of discounts usedDigital vouchers, offers and online promotion codes usage in the UK as of March 2015
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Statistics on "Coupon and promotional offer usage in the United Kingdom (UK)"
- Share of spending on fast moving consumer goods (FMCGs) on promotion in the United Kingdom (UK) from 2006 to 2016
- Change in frequency of consumers buying food items on promotion in Great Britain from 2009 to 2017
- Share of consumers who watch for sales or promotions on grocery items in Great Britain from 2003 to 2017
- When thinking about your everyday shopping, would you say you are looking out for promotional offers more, less or about the same as a year ago?
- Consumer attitudes towards retail promotions in the United Kingdom (UK) in 2015
- Share of fast moving consumer goods (FMCG) sold on price reduction promotions in the United Kingdom (UK) in 2015, by category
- Consumer attitudes towards couponing by retail stores in the United Kingdom (UK) in 2017
- How often, if at all, do you use coupons when you go supermarket shopping?**
- How much do you save in an average month by using coupons or vouchers?’
- From which of the following places have you received a coupon in the last year?
- How do you currently keep track of coupons and offers?
- What is your preferred way to receive coupons?
- Frequency of consumers downloading promotional vouchers in Great Britain in 2013 and 2017
- How would your opinion on a retailer change if they started to deliver digitalized coupons and offers that you could save to your smartphone?*
- Consumer attitudes towards digital vouchers in the United Kingdom (UK) as of March 2015*
- Which of the following describe your attitude toward mobile vouchers?
- Most popular retail, travel and leisure categories for researching and accessing vouchers and discount codes on mobile devices in Great Britain (GB) in 2015
- Distribution of individuals who used digital vouchers, offers and online promotions codes when shopping online in the prior three months in the United Kingdom (UK) as of March 2015, by number of discounts used
- Digital vouchers' influence on brand loyalty and recommendations in the United Kingdom (UK) as of March 2015*
- Share of individuals who made an online purchase in the prior three months in the United Kingdom (UK) as of March 2015, by device
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- Which of these devices have you ever used to make an online purchase within each of these categories?
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- Which of these devices have you ever used to make an online purchase within each of these categories?
- Which of these devices have you ever used to make an online purchase within each of these categories?
- How would each of the following impact your likelihood to make a purchase online, as opposed to in person?
- Which of these are your biggest online shopping pet peeves?
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