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Trust in banks, insurance companies & other businesses in Western Europe 2014

This statistic presents the share of consumers citing complete trust or moderate trust by type of business in Western Europe in 2014. It was reported that supermarkets were the most trusted businesses, with 89 percent citing complete or moderate trust, while banks saw 57 percent of respondents citing trust.

Share of consumers with complete or moderate trust in banks and insurance companies compared to other types of businesses in Western Europe in 2014

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Source

Release date

December 2014

Region

Europe

Survey time period

May to July 2014

Number of respondents

24,000*

Supplementary notes

*Total sample.

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Statistics on "KPI's of Europe's largest insurers"

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