GB: mobile features influence on the likelihood of in-store shopping 2015, by feature

This statistic displays the influence of mobile features on the likelihood of in-store shopping in Great Britain (GB) in 2015, by feature. During the survey period, it was found that 28.5 percent of responding consumers stated that in-store Wi-fi would make them more likely to shop in-store.

Would greater mobile engagement by a retailer make you more likely to shop there?

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Sources

Release date

April 2015

Region

United Kingdom (Great Britain)

Survey time period

1st of March 2015 to the 13th of April 2015

Number of respondents

1,000 respondents

Age group

16 years and older

Special properties

consumers in Great Britain.

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