The statistic displays the distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from the second quarter of 2015 to the third quarter of 2017. In the second quarter of 2015, 87 percent of all advertisers used VAST for their video campaigns. This figure fell to 57 percent in quarter three 2016.
Distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from 3rd quarter 2015 to 2nd quarter 2017
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Videology. (November 2, 2017). Distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from 3rd quarter 2015 to 2nd quarter 2017 [Graph]. In Statista. Retrieved August 15, 2022, from https://www.statista.com/statistics/488806/vast-vs-vpaid-digital-video-advertising-campaigns-in-the-united-kingdom-uk/
Videology. "Distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from 3rd quarter 2015 to 2nd quarter 2017." Chart. November 2, 2017. Statista. Accessed August 15, 2022. https://www.statista.com/statistics/488806/vast-vs-vpaid-digital-video-advertising-campaigns-in-the-united-kingdom-uk/
Videology. (2017). Distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from 3rd quarter 2015 to 2nd quarter 2017. Statista. Statista Inc.. Accessed: August 15, 2022. https://www.statista.com/statistics/488806/vast-vs-vpaid-digital-video-advertising-campaigns-in-the-united-kingdom-uk/
Videology. "Distribution of Vast and Vpaid Digital Video Advertising Campaigns in The United Kingdom (Uk) from 3rd Quarter 2015 to 2nd Quarter 2017." Statista, Statista Inc., 2 Nov 2017, https://www.statista.com/statistics/488806/vast-vs-vpaid-digital-video-advertising-campaigns-in-the-united-kingdom-uk/
Videology, Distribution of VAST and VPAID digital video advertising campaigns in the United Kingdom (UK) from 3rd quarter 2015 to 2nd quarter 2017 Statista, https://www.statista.com/statistics/488806/vast-vs-vpaid-digital-video-advertising-campaigns-in-the-united-kingdom-uk/ (last visited August 15, 2022)
