Hugo Boss evaluation in the United States 2015

Published by Statista Research Department, Dec 8, 2015
This statistic presents the results of a survey regarding the overall opinion of the fragrance brand Hugo Boss - Boss in the United States in 2015. The survey revealed that 49 percent of respondents reported a neutral attitude towards Hugo Boss as a fragrance brand. A further 47 percent evaluated the brand positively in 2015.

United States: Is your overall opinion of Hugo Boss - Boss as a fragrance brand positive, neutral or negative?

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Release date

December 2015

Region

United States

Survey time period

August 4 to September 1, 2015

Number of respondents

100 respondents

Age group

18-69 years

Special properties

Includes only respondents who are familiar with the brand.

Method of interview

Online survey

Supplementary notes

The original question read as follows: "Please state for each brand you know whether your overall opinion of it as a fragrance brand is positive, neutral or negative".

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