Canada smartphone activities during the last shopping trip 2016

The statistic provides information on the activities performed on smartphones during the last shopping trip in Canada as of January 2016. According to the findings, 36 percent of responding Canadian consumers stated they used their smartphones to compare prices before purchasing.

Activities performed on smartphones during the last shopping trip in Canada as of January 2016

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Source

Release date

June 2016

Region

Canada

Survey time period

November 2015 to January 2016

Number of respondents

total survey = 40,000

Age group

18 years and older

Supplementary notes

Original question: "You identified that you used your smartphone while in-store on this trip. In which ways did you use your smartphone?"

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