Leading primetime TV programming sources for Boomers in the U.S. 2015

Leading sources used for watching primetime TV programming among Baby Boomer viewers in the U.S. as of May 2015

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Source

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Release date

September 2015

Region

United States

Survey time period

April 23 to May 5, 2015

Number of respondents

431; total survey n = 1,010

Age group

50-64 years

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Thinking of all your viewing on a television in the evening (either 'regular' TV or streaming on a TV set), what source would you say you typically turn to first?"

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