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Market share of SVOD platforms in the U.S. 2020

Published by
Julia Stoll,
Nov 5, 2021
According to a recent survey, Netflix's market share on the U.S. SVOD market decreased from 29 percent in 2019 to 20 percent in 2020 due to new platforms like Peacock and HBO Max entering the market last year. However, Netflix still leads the video streaming world, followed by Amazon Prime with a 16 percent market share.

Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020

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Release date

April 2021

Region

United States

Survey time period

2020

Special properties

based on subscriptions

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