According to a recent survey, Netflix's market share on the U.S. SVOD market decreased from 29 percent in 2019 to 20 percent in 2020 due to new platforms like Peacock and HBO Max entering the market last year. However, Netflix still leads the video streaming world, followed by Amazon Prime with a 16 percent market share.
Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020
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Media Play News. (April 5, 2021). Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020 [Graph]. In Statista. Retrieved May 18, 2022, from https://www.statista.com/statistics/496011/usa-svod-to-tv-streaming-usage/
Media Play News. "Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020." Chart. April 5, 2021. Statista. Accessed May 18, 2022. https://www.statista.com/statistics/496011/usa-svod-to-tv-streaming-usage/
Media Play News. (2021). Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020. Statista. Statista Inc.. Accessed: May 18, 2022. https://www.statista.com/statistics/496011/usa-svod-to-tv-streaming-usage/
Media Play News. "Market Shares of Selected Subscription Video-on-demand (Svod) Services in The United States in 2020." Statista, Statista Inc., 5 Apr 2021, https://www.statista.com/statistics/496011/usa-svod-to-tv-streaming-usage/
Media Play News, Market shares of selected Subscription video-on-demand (SVOD) services in the United States in 2020 Statista, https://www.statista.com/statistics/496011/usa-svod-to-tv-streaming-usage/ (last visited May 18, 2022)