The statistic depicts the share of pay TV subscribers in the United States from 2015 to 2018, sorted by type. In 2018, the share of cord cutters amounted to 25 percent, an increase of six percent from 2017. The share of traditional pay TV subscribers also decreased, and as of 2018 has dropped by more than twenty percent in three years.
Share of pay TV subscribers in the United States from 2015 to 2018, by type
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PwC. (January 30, 2019). Share of pay TV subscribers in the United States from 2015 to 2018, by type [Graph]. In Statista. Retrieved January 20, 2025, from https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed
PwC. "Share of pay TV subscribers in the United States from 2015 to 2018, by type." Chart. January 30, 2019. Statista. Accessed January 20, 2025. https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed
PwC. (2019). Share of pay TV subscribers in the United States from 2015 to 2018, by type. Statista. Statista Inc.. Accessed: January 20, 2025. https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed
PwC. "Share of Pay Tv Subscribers in The United States from 2015 to 2018, by Type." Statista, Statista Inc., 30 Jan 2019, https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed
PwC, Share of pay TV subscribers in the United States from 2015 to 2018, by type Statista, https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed (last visited January 20, 2025)
Share of pay TV subscribers in the United States from 2015 to 2018, by type [Graph], PwC, January 30, 2019. [Online]. Available: https://www.statista.com/statistics/497267/share-pay-tv-nonviewers-cord-cut-never-usa/?__sso_cookie_checker=failed