This statistic shows the frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender. Among female respondents, 21 percent answered they were not aware of such services.
Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender*
Characteristic
Every day
Several times a week
At least once a week
At least once a month
Less than once a month
Aware of the service but not viewed in the last 12 months/never viewed
* This question was phrased by the source as follows: "So looking at the following services, please could you say how often you typically watch each of these? - Video content you have paid for on digital or on-line stores (e.g. iTunes Store, Google Play etc.)"
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Ofcom. (December 31, 2015). Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender* [Graph]. In Statista. Retrieved February 13, 2025, from https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed
Ofcom. "Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender*." Chart. December 31, 2015. Statista. Accessed February 13, 2025. https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed
Ofcom. (2015). Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender*. Statista. Statista Inc.. Accessed: February 13, 2025. https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed
Ofcom. "Frequency of Watching Video Content Paid for on Digital or Online Stores in The United Kingdom (Uk) in 2015, by Gender*." Statista, Statista Inc., 31 Dec 2015, https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed
Ofcom, Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender* Statista, https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed (last visited February 13, 2025)
Frequency of watching video content paid for on digital or online stores in the United Kingdom (UK) in 2015, by gender* [Graph], Ofcom, December 31, 2015. [Online]. Available: https://www.statista.com/statistics/502593/viewing-frequency-of-paid-videos-from-digital-or-online-stores-gender-uk/?__sso_cookie_checker=failed