The graph presents information on the increase in marketing spending on selected media according to marketing professionals in Canada in 2016 and 2017, with a forecast for 2018. When asked which media saw an increase in marketing spending in 2017, 25 percent of responding marketers said they spent more on digital advertising, and 37 percent plan to increase this spend in 2018.
Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018
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strategy. (January 16, 2018). Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018 [Graph]. In Statista. Retrieved September 13, 2024, from https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/
strategy. "Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018." Chart. January 16, 2018. Statista. Accessed September 13, 2024. https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/
strategy. (2018). Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018. Statista. Statista Inc.. Accessed: September 13, 2024. https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/
strategy. "Increase in Marketing Spending on Selected Media According to Marketing Professionals in Canada from 2016 to 2018." Statista, Statista Inc., 16 Jan 2018, https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/
strategy, Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018 Statista, https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/ (last visited September 13, 2024)
Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018 [Graph], strategy, January 16, 2018. [Online]. Available: https://www.statista.com/statistics/503161/marketing-spending-increase-selected-media-canada-marketers/