Increase in marketing spending on selected media according to marketing professionals in Canada from 2016 to 2018

Increased marketing spending on selected according to marketers in Canada 2016-2018 The graph presents information on the increase in marketing spending on selected media according to marketing professionals in Canada in 2016 and 2017, with a forecast for 2018. When asked which media saw an increase in marketing spending in 2017, 25 percent of responding marketers said they spent more on digital advertising, and 37 percent plan to increase this spend in 2018.
Show more
Loading statistic...
201620172018*
Digital advertising22%25%37%
Social media4%7%18%
201620172018*
Digital advertising22%25%37%
Social media4%7%18%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment

Description

Source

More information

The graph presents information on the increase in marketing spending on selected media according to marketing professionals in Canada in 2016 and 2017, with a forecast for 2018. When asked which media saw an increase in marketing spending in 2017, 25 percent of responding marketers said they spent more on digital advertising, and 37 percent plan to increase this spend in 2018.
Show more
Release date
January 2018
Region
Canada
Survey time period
2016 and 2017
Number of respondents
250 respondents
Special properties
among marketing professionals
Supplementary notes
*Forecast.
More information
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Register for free

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Social networking in Canada
Social networking in Canada

All Information
in one Presentation

Social networking in Canada

Everything On "Social networking in Canada" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Social networking in Canada"
  • Overview
  • Personal use
  • Business use
The most important statistics
  • Advertising and marketing
  • Influencer Marketing
  • Social media and TV
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics on the topic
Topics
About Statista
Learn more about how Statista can support your business.
Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

News
News