Per capita e-commerce spending in Germany 2012-2017

Average e-commerce spending per person in Germany from 2012 to 2017*

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Release date

February 2016

Region

Germany

Survey time period

January 2016

Supplementary notes

* Forecast.

The survey included the evaluation of retail statistics, phone interviews with more than 100 leading retailers as well as interviews with more than 1,000 German consumers.

Online revenue excl. gastronomy, automotive, gas and fuel, event tickets, travel, insurance, bank products and loans, and, as far as possible, VAT and sales tax.

Some figures were taken from previous publications.

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