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Per capita e-commerce spending in Germany 2012-2017

This statistic shows the results of a survey on the average e-commerce spending per person in Germany from 2012 to 2015, and a forecast up to 2017. In 2014, per capita e-commerce revenues amounted to more than 532 euros.

Average e-commerce spending per person in Germany from 2012 to 2017*

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Release date

February 2016



Survey time period

January 2016

Supplementary notes

* Forecast.

The survey included the evaluation of retail statistics, phone interviews with more than 100 leading retailers as well as interviews with more than 1,000 German consumers.

Online revenue excl. gastronomy, automotive, gas and fuel, event tickets, travel, insurance, bank products and loans, and, as far as possible, VAT and sales tax.

Some figures were taken from previous publications.

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Statistics on "E-commerce in Germany"

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