In the last reported year, Meta's marketing spending amounted to just over 11 billion U.S. dollars, down from 12.3 billion U.S. dollars in the previous year.
Annual marketing and sales costs of Meta Platforms from 2010 to 2024
(in million U.S. dollars)
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Meta Platforms. (January 29, 2025). Annual marketing and sales costs of Meta Platforms from 2010 to 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved February 07, 2025, from https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed
Meta Platforms. "Annual marketing and sales costs of Meta Platforms from 2010 to 2024 (in million U.S. dollars)." Chart. January 29, 2025. Statista. Accessed February 07, 2025. https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed
Meta Platforms. (2025). Annual marketing and sales costs of Meta Platforms from 2010 to 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 07, 2025. https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed
Meta Platforms. "Annual Marketing and Sales Costs of Meta Platforms from 2010 to 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 29 Jan 2025, https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed
Meta Platforms, Annual marketing and sales costs of Meta Platforms from 2010 to 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed (last visited February 07, 2025)
Annual marketing and sales costs of Meta Platforms from 2010 to 2024 (in million U.S. dollars) [Graph], Meta Platforms, January 29, 2025. [Online]. Available: https://www.statista.com/statistics/506867/facebook-marketing-spending/?__sso_cookie_checker=failed