Frequency of in-store pre-purchase online price comparison in Ireland 2014

This statistic illustrates the findings of a survey on the frequency of in-store pre-purchase online price comparison in Ireland in 2014. During the survey period, it was found that approximately 23.5 percent of respondents reported that they compared prices online 25 percent of the time.

Before you buy an item (not groceries) in a shop, how often do you compare the price online first?

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Source

Release date

March 2014

Region

Ireland

Survey time period

2014

Number of respondents

816 respondents

Age group

15-35 years

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