Black Friday purchase motivations in the United Kingdom (UK) 2015

Leading motivating factors for purchasing on Black Friday in the United Kingdom (UK) in 2015

by Statista Research Department, last edited Feb 4, 2016
Black Friday purchase motivations in the United Kingdom (UK) 2015 This statistic presents consumers' motivations for purchasing items on Black Friday in the United Kingdom according to a survey conducted in 2015. Of respondents, 72 percent were influenced by price and 28 percent were motivated to buy as early Christmas shopping.
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Leading motivating factors for purchasing on Black Friday in the United Kingdom (UK) in 2015

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Share of respondents
Price72%
Early Christmas shopping28%
Impulse17%
Hype7%
Share of respondents
Price72%
Early Christmas shopping28%
Impulse17%
Hype7%
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by Statista Research Department, last edited Feb 4, 2016
This statistic presents consumers' motivations for purchasing items on Black Friday in the United Kingdom according to a survey conducted in 2015. Of respondents, 72 percent were influenced by price and 28 percent were motivated to buy as early Christmas shopping.
Show more
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