Distribution of beauty content videos on YouTube as of April 2015, by type

YouTube: beauty content share 2015, by type This statistic presents the distribution of beauty content videos as of April 2015, sorted by type. During the survey period, it was found that makeup videos accounted for 51 percent of the YouTube beauty content ecosystem. Hair videos ranked second with a 28 percent content video share.
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Share of videos
Makeup51%
Hair28%
Nails10%
Skincare6%
Perfume5%
Share of videos
Makeup51%
Hair28%
Nails10%
Skincare6%
Perfume5%
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This statistic presents the distribution of beauty content videos as of April 2015, sorted by type. During the survey period, it was found that makeup videos accounted for 51 percent of the YouTube beauty content ecosystem. Hair videos ranked second with a 28 percent content video share.
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Release date
June 2015
Region
Worldwide
Survey time period
April 2015
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