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Ease of identifying sponsored content in the United States 2014, by media vertical

How clear is it that online content is paid for by a brand company?*

by Statista Research Department, last edited Jul 22, 2014
Ease of identifying sponsored content in the United States 2014, by media vertical This statistic illustrates the ease of identifying sponsored content or native advertising when shown real world mockups in the United States in 2014. Of respondents consuming entertainment content, 85 percent reported the content was clearly paid for by a brand.
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How clear is it that online content is paid for by a brand company?*

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