Online advertising spending in Europe H1 2017-H1 2018, by format
The timeline presents data on the distribution of online advertising spending by format in Europe in the first half of 2017 and the first half of 2018. In the first half of 2018, spending for online paid search advertising was 11.8 billion euros (10.2 percent increase compared to the previous year).
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Online advertising spending in Europe from H1 2017 to H1 2018, by format
(in billion euros)
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Distribution of online ad spending in Central and Eastern Europe 2018, by format
- Distribution of online ad spending in Western Europe 2018, by format
- Distribution of online ad spending in Europe 2006-2018, by format
- Online display advertising spending in Europe H1 2017-H1 2018, by format
- Highest spending paid-search ad markets in Europe 2018, by country
- Digital advertising expenditure in Austria 2007-2019, by type
- Growth of online paid-search ad spending in Europe 2012-2018
- Digital advertising expenditure in France 2005-2018, by type
- United Arab Emirates - online advertising
- Digital advertising expenditure in Russia 2004-2019, by type
- Digital advertising expenditure in Italy 2012-2019, by type
- Paid search spend change in finance, retail, travel sector in the Netherlands 2016
- RTB digital display ad spending in the United Kingdom (UK) 2013-2018
- Digital share of advertising spending in Denmark 2008-2015
- Digital share of advertising spending in the Czech Republic 2008-2015
- Digital share of advertising spending in Romania 2008-2015
- RTB digital display ad spending worldwide 2013-2018, by region
- Digital advertising expenditure in Finland 2008-2015, by medium
Studies
- Digital advertising in Europe
- Search advertising in the U.S.
- Internet Advertising Revenue Report 2018
- Internet Advertising Revenue Report 2017
- Advertising market in the U.S.
- Advertising in Poland
- IAB and DDMA Report on Search Advertising
- IAB Report on 2017 Digital Advertising Spend
- Advertising in Europe
- E-mail marketing in the United Kingdom (UK)
- IAB and DDMA Report on Paid Search Advertising
- Advertising in the United Kingdom (UK)
- Digital advertising in the United Kingdom (UK)
- Digital advertising in Latin America
- Advertising in Italy
IAB Europe. (November 12, 2018). Online advertising spending in Europe from H1 2017 to H1 2018, by format (in billion euros) [Graph]. In Statista. Retrieved October 22, 2019, from https://www.statista.com/statistics/528980/europe-online-ad-spend-by-format/
IAB Europe. "Online advertising spending in Europe from H1 2017 to H1 2018, by format (in billion euros)." Chart. November 12, 2018. Statista. Accessed October 22, 2019. https://www.statista.com/statistics/528980/europe-online-ad-spend-by-format/
IAB Europe. (2018). Online advertising spending in Europe from H1 2017 to H1 2018, by format (in billion euros). Statista. Statista Inc.. Accessed: October 22, 2019. https://www.statista.com/statistics/528980/europe-online-ad-spend-by-format/
IAB Europe. "Online Advertising Spending in Europe from H1 2017 to H1 2018, by Format (in Billion Euros)." Statista, Statista Inc., 12 Nov 2018, https://www.statista.com/statistics/528980/europe-online-ad-spend-by-format/
IAB Europe, Online advertising spending in Europe from H1 2017 to H1 2018, by format (in billion euros) Statista, https://www.statista.com/statistics/528980/europe-online-ad-spend-by-format/ (last visited October 22, 2019)