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Important factors for adults when streaming music in the UK 2015

This statistic displays the responses of free music streamers compared to paid music streamers to the question: 'Thinking about music streaming, to you, how important are the following?' in the United Kingdom (UK) in 2015. When compared to free music streamers, paid music streamers were more likely to value sound quality (91% vs 75%), being able to listen on different devices / in different locations (92% vs 61%) and creating playlists or collections to share with friends (77% vs 27%).

Thinking about music streaming, to you, how important are the following?

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Release date

December 2015


United Kingdom

Survey time period

December 2015

Number of respondents


Age group

16 years and older

Special properties

*base: all those who listen to streaming

Method of interview

Online survey

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