Monthly share of online shoppers in Sweden 2016

This survey shows the monthly online shopper rate in Sweden from January to December in 2016. In January 2016, the online shopper rate reached 65 percent and it was fluctuating in the coming months. In November, the rate has increased to 70 percent.

Monthly share of online shoppers in Sweden from January to December 2016

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Sources

Release date

January 2017

Region

Sweden

Survey time period

January to December 2016

Number of respondents

March: 1,602 participants, April: 1,580, May: 1,602, June: 1,688, July: 1,686, August: 1,651, September: 1,603, October: 1,543, November: 1,482, December: 1,390.

Age group

18-70 years old

Method of interview

Online panel

Supplementary notes

The number of participants isn't specified for January and February.

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Statistics on "E-commerce in Sweden"

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