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Device usage for online shopping in the Nordic countries in 2015, by device and age group

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Device usage for online shopping in the Nordics 2015, by device and age group This survey presents the devices used for online shopping by Nordic consumers in 2015, by age group. Younger generation used smartphones in a greater extend than the older population. Usage of computer for online shopping increases in the older age groups and computer was used by 87 percent of respondents aged between 76-85 years.
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ComputerSmartphoneTablet
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Description Source More information
This survey presents the devices used for online shopping by Nordic consumers in 2015, by age group. Younger generation used smartphones in a greater extend than the older population. Usage of computer for online shopping increases in the older age groups and computer was used by 87 percent of respondents aged between 76-85 years.
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Release date
2015
Region
Denmark, Finland, Norway, Sweden
Survey time period
June 2015
Number of respondents
4,049 respondents

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