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Preferred online advertising formats 2016

Percentage of consumers who would rather see selected add formats in return for using websites or apps for free in Canada as of March 2016

by Statista Research Department, last edited May 24, 2016
Preferred online advertising formats 2016 This statistic presents information on the percentage of consumers who would rather see selected add formats in return for using websites or apps for free in Canada as of March 2016. According to the findings, 58 percent of respondents stated they would prefer ads that are targeted to their interests, while the majority favored video ads that can be skipped
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Percentage of consumers who would rather see selected add formats in return for using websites or apps for free in Canada as of March 2016

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