Most popular brands on Snapchat Discover according to U.S. youth Snapchat users 2016

Which Discover stories do you usually view on Snapchat?

Most popular brands on Snapchat Discover according to U.S. youth Snapchat users 2016 This statistic ranks the most popular brands on Snapchat Discover according to U.S. teen and youth Snapchat users. During the February 2016 survey, 54 percent of respondents stated that they viewed BuzzFeed content via Discover on a regular basis.
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Which Discover stories do you usually view on Snapchat?

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Share of respondents
BuzzFeed54%
Comedy Central44%
iHeart Radio32%
Food Network31%
ESPN27%
People25%
Cosmopolitan24%
CNN24%
National Geographic20%
IGN16%
Daily Mail14%
Sweet12%
Vice11%
Mashable10%
Tastemade9%
Vox9%
Fusion7%
Refinery295%
WSJ3%
None10%
Share of respondents
BuzzFeed54%
Comedy Central44%
iHeart Radio32%
Food Network31%
ESPN27%
People25%
Cosmopolitan24%
CNN24%
National Geographic20%
IGN16%
Daily Mail14%
Sweet12%
Vice11%
Mashable10%
Tastemade9%
Vox9%
Fusion7%
Refinery295%
WSJ3%
None10%
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Description

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This statistic ranks the most popular brands on Snapchat Discover according to U.S. teen and youth Snapchat users. During the February 2016 survey, 54 percent of respondents stated that they viewed BuzzFeed content via Discover on a regular basis.
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Release date
March 2016
Region
United States
Survey time period
February 2016
Number of respondents
1,117 respondents
Age group
13 to 24 years
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