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Leading areas to create value through data management and automation in Europe 2016

Ranking of leading areas with potential to create value through better data management and automation according to European company leaders in 2016

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Release date

April 2016



Survey time period

February 2016

Number of respondents


Special properties

Multiple responses were possible

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The 368 European company leader respondents were part of a larger survey conducted in February 2016. It involved 1,189 professionals who work at companies in the primary, secondary and tertiary sectors across different industries in Europe, North America, in Europe, Asia, North America, Central and South America and Asia.

This question was phrased by the source as follows: "In what areas do you see the biggest potential for value creation through better data management and automation?"

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