Internet media accounted for the highest share of advertising and marketing communications spending in Sweden in 2019. The value amounted to nearly 24 billion Swedish kronor. Second most profitable markeing category was sponsorships, with expenditures of about 7.6 billion kronor.
Advertising and marketing communications spending in Sweden in 2019, by activity
(in million SEK)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IRM. (April 21, 2020). Advertising and marketing communications spending in Sweden in 2019, by activity (in million SEK) [Graph]. In Statista. Retrieved February 09, 2025, from https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed
IRM. "Advertising and marketing communications spending in Sweden in 2019, by activity (in million SEK)." Chart. April 21, 2020. Statista. Accessed February 09, 2025. https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed
IRM. (2020). Advertising and marketing communications spending in Sweden in 2019, by activity (in million SEK). Statista. Statista Inc.. Accessed: February 09, 2025. https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed
IRM. "Advertising and Marketing Communications Spending in Sweden in 2019, by Activity (in Million Sek)." Statista, Statista Inc., 21 Apr 2020, https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed
IRM, Advertising and marketing communications spending in Sweden in 2019, by activity (in million SEK) Statista, https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed (last visited February 09, 2025)
Advertising and marketing communications spending in Sweden in 2019, by activity (in million SEK) [Graph], IRM, April 21, 2020. [Online]. Available: https://www.statista.com/statistics/556516/advertising-and-marketing-commuications-spending-in-sweden-by-activity/?__sso_cookie_checker=failed