Japanese view of brands having to be environmentally responsible 2014

This statistic shows the opinions of the Japanese consumers about the environmental responsibility of brands and companies, as of summer 2014. During the survey, 58 percent of respondents said they agreed that brands and companies have to be environmentally responsible. Of those, 11 percent strongly agreed with the statement.

Consumer agreement towards brands and companies having a responsibility to the environment in Japan as of summer 2014

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Source

Release date

April 2015

Region

Japan

Survey time period

Summer 2014

Number of respondents

1,500 respondents

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

The survey question was phrased “Please indicate how strongly you personally agree or disagree with the following statement, using a scale where "1" means "disagree strongly" and "7" means "agree strongly": Brands and companies have to be environmentally responsible these days."

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