Netherlands: importance of book price for purchase decision 2016

This statistic shows the responses to the survey question: "To what extent does the price of a book play a role in your purchase decision?". As of January 2016, 30 percent of people said price played an important role for their most recent book purchase.

To what extent does the price of a book play a role in your purchase decision?*

Characteristic	Share of people who recently bought a book
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Release date

January 2016

More information

Region

Netherlands

Survey time period

January 12, 2016 to January 18, 2016

Number of respondents

818 respondents

Age group

14 years and older

Special properties

people who recently bought a book

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Original survey question: "K4. Previously you indicated to buy new books from time to time. These next questions are about your most recent purchase. If that involves several books, then take into account the most expensive book. K11. To what extent did the price of the book play a role in the decision to buy this book?"

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