Sales value share of video games in Italy 2018, by PEGI rating system

In Italy, video games for children represent a significant part of the market. Data from 2018 reported that video games suitable for players aged 3 and older represented 36 percent of the market. Moreover, games suitable for persons above 18 held 31 percent of the market. Similarly, the mentioned games categories held 32 and 31 percent of sales volume. Games are classified according to the Pan European Game Information rating system.

 Young players

Recent surveys about users’ habits confirm the market figures. The results of a survey conducted in 2017 showed that 41 percent of Italian children aged between eight and eleven years dedicated between one and two hours to online gaming. Another 14 percent of surveyed children spent between two and three hours playing online. Results among teenagers aged between 12 and 18 years indicated instead that 38 percent of them played between one and two hours a day.

 Online learning

Children are not only newer target groups for video games’ market in Italy. They are users of mobile apps for reading or learning activities as well. The analysis of such applications’ users showed that kids at four years old start using them quite regularly.

Sales value share of video games in Italy in 2018, by PEGI rating system*

Share of sales value
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

April 2019

Region

Italy

Survey time period

2018

Supplementary notes

*Pan European Game Information (PEGI) is a European video game content rating system helping Europeans consumers make decisions on buying computer games.
PEGI 3: Suitable for ages 3 and older. May contain very mild violence in an appropriate context for younger children, but neither bad language nor frightening content is allowed.
PEGI 7: Suitable for ages 7 and older. May contain mild or unrealistic violence (e.g. violence in a cartoon context), or elements that can be frightening to younger children.
PEGI 12: Suitable for ages 12 and older. May contain violence in either a fantasy context or a sporting action, profanity, mild sexual references or innuendo, or gambling.
PEGI 16: Suitable for ages 16 and older. May contain explicit or realistic-looking violence, strong language, sexual references or content, gambling, or encouragement of drug use.
PEGI 18: Unsuitable for persons under 18. May contain extreme or graphic violence, including "violence towards defenseless people" and "multiple, motiveless killing", strong language, strong sexual content, gambling, drug glamorization, or discrimination.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "eSports in Italy"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.