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Laptop computer brand preferences among Millennials and older generations 2016

Laptop computers: Difference in brand preference between Millennials and older generations in the U.S.

Laptop computer brand preferences among Millennials and older generations 2016 This statistic shows the results of a survey conducted in the first quarter of 2016 among 2,000 adult American men and women on their preferred laptop computer brand. The figures show the difference in brand preference among Millennials and older generations. According to the source, this difference is calculated as "percent brand preference of individuals ages 18 to 35 minus individuals aged 36+". During the survey, the Millennials' preference of the Alienware brand was 9.7 percent higher than that of older generations.
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Laptop computers: Difference in brand preference between Millennials and older generations in the U.S.

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This statistic shows the results of a survey conducted in the first quarter of 2016 among 2,000 adult American men and women on their preferred laptop computer brand. The figures show the difference in brand preference among Millennials and older generations. According to the source, this difference is calculated as "percent brand preference of individuals ages 18 to 35 minus individuals aged 36+". During the survey, the Millennials' preference of the Alienware brand was 9.7 percent higher than that of older generations.
Show more
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