Fashion brands purchase by women in Germany as of 2013

Published by Statista Research Department, Sep 25, 2013
This statistic illustrates the results of a survey on the purchase of selected fashion brands by women in Germany as of 2013, by age group. Among female respondents, 80.1 percent of those aged 20 to 24 year said they bought clothes from H&M.

Purchase of selected fashion brands by women in Germany as of 2013, by age group

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Release date

September 2013

Region

Germany

Survey time period

October 2012 to April 2013

Number of respondents

15,438 respondents

Age group

14 years and older

Special properties

German-speaking population; women

Method of interview

Questionnaire and personal interview

Supplementary notes

The data is a representative survey of the German population 14 years of age and older (women over 14 years old: 15,438, projected base to 35.8 million persons).

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